Talk Nature – Greenpeace
Switch to Water – NZ Dental Association
MS Life Hacks – Novartis NZ
The inside story of your gut - Abbot UK
Show your Heart for the Hauraki – Greenpeace
Merchandise design - Green Party
Making the purposeful more creative.
Making the creative more purposeful.
Kia ora, I’m Bryce. Creative Change Direction is my own special blend of creative leadership, change thinking, and best-practice industry disciplines.
-
I work with businesses and organisations who have environmental and/or social change at heart. I help amplify their mahi using impactful design, film, storytelling and campaign expertise. I aim to make the creative communications of changemakers to be as well-crafted, effective, and ‘sticky’ as the best of consumer advertising.
-
Before activating the well-practiced nuts and bolts of creative production, I dig into what insights and human truths might lie beneath even the most seemingly humble or straightforward brief. So the final work can also effect positive change, as well as an elevated audience engagement with the final product.
-
Not everything is a grand, ambitious project! Whether it’s behind a camera for day or bouncing some ideas over a coffee, I love to support ambition, purpose and people, at any stage or any scale.
From insight to post-production, or from cosy collab to contract role; I’m always keen for a korero about how I can contribute.
